Healing pets / Informal Design
The project is situated within West Lane Cultural and Creative Park—formerly a toy factory nestled in an old industrial neighborhood in Xiaoshan District, Hangzhou. Through conceiving a comprehensive brand design solution for the client healing pets, Informal Design aims to create a destination for pet lovers, fostering a warm human-pet community that counteracts the alienation often felt in urban life. The goal is to cultivate a new lifestyle for urban residents and their pets, promoting mutual growth among individuals, dogs, and the bond between humans and their pets.
© Shui Hei
- architects: Informal Design
- Location: Hangzhou, China
- Project Year: 2024
- Photographs: Shui Hei
- Photographs: Rocky
- Area: 300.0 m2
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