Calila Studio completes "intentionally simple" eyewear store in Mexico

Red lacquered blocks match the storefront window frames at this eyewear boutique in Mexico City, designed by local firm Calila Studio.

Mexican brand Óptica Quevedo's store in Roma Norte features minimalist furniture and modular elements so as not to overwhelm the compact retail space.

Eyewear store in Roma Norte where existing concrete ceiling and columns are left exposed — At the Óptica Quevedo store in Roma Norte, the existing concrete ceiling and columns are left exposed

Calila Studio founder Calila Baca stuck to a strict material palette and used the building's existing conditions to keep the interiors uncomplicated, yet still visually arresting.

"The design was kept intentionally simple, using only the elements needed to organise the narrow space and give clarity to the display," said Calila Studio founder Calila Baca.

Bright red stools and a curved service counter pop against a muted interior — Bright red stools and a curved service counter pop against the muted interior

The existing concrete ceiling and structural columns were left exposed, and are reflected in mirrors installed between wood batons.

"Instead of hiding these conditions, they became part of the character of the shop, creating a contrast between the raw shell and the precise joinery," Baca said.

Frames displayed in modular wall-mounted oak boxes — Frames are displayed in modular wall-mounted oak boxes

One of the central columns is encircled by thin metal shelves supported by delicate vertical rods, creating a focal point for merchandising and "turning the column into a functional display without interrupting the openness of the floor" said the designer.

Another long, thin metal shelf is suspended from the ceiling using a similar rod structure close to the front.

Thin metal shelves suspended on thin rods around a concrete column — Thin metal shelves are suspended on thin rods around a central column

The pale gray exterior facade is contrasted by bright-red steel frames that hold the glass windows and door.

The same colour is repeated inside across cube-shaped stools and a curved service counter that tucks into a back corner.

"This area works as a place for opticians to meet with clients or adjust frames, but also as a casual communal spot where conversations naturally happen," Baca said.

Most of the frames are displayed in modular oak boxes mounted on the side wall, which include oak shelves and are back-lit by glowing panels.

A long shelf hung from rods to display eyewear — Another longer shelf is hung from rods close to the store's entrance

On the ceiling, rows of fluorescent tubes are suspended between the concrete beams and create a rhythm from front to back.

"Overall, the project relies on straightforward design intents, a clear rhythm and an honest use of materials, aiming for a warm and functional retail space rather than an overly constructed architectural gesture," Baca said.

A store exterior with the steel frame around the doors and windows painted red — The steel frame around the doors and windows matches the red interior fixtures

Interiors for eyewear boutiques are becoming ever-more experimental as retailers compete to attract design-savvy shoppers – see 10 contemporary examples with eye-catching designs.

Recently completed stores include Cubitts West Village by Tutto Bene in New York, designed as is a "stage for spectacles", and Framed Ewe by Adi Goodrich in Phoenix where pink tiles and lilac upholstery enliven the space.

The photography is by Calila Studio.

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