Immersive Spaces: When Architecture Turns Into Experience
Courtesy of ASB GlassFloor
In the Water Lilies rooms at the Musée de l'Orangerie in Paris, Claude Monet conceived a 360-degree gallery where visitors are enveloped by continuous landscapes, dissolving the boundaries between painting and environment. There, he sought not merely to represent nature through his distinctive style, but to construct an atmosphere, a perceptual state that the visitor literally inhabits. Architecture, traditionally associated with materiality and permanence, thus gains a new dimension of time, movement, and sensory experience.
Similarly, when contemporary architecture transforms its planes into active surfaces, it extends this pursuit of immersion and presence, now amplified by technology. At the entrance of SOPREMA's new Mammut Tower in Oberroßbach, Germany, architecture and digital narrative converge. Designed and executed by ASB GlassFloor, the newly completed lobby is an immersive environment combining glass, light, and sound into a complete spatial and sensorial experience, demonstrating how interactive technologies can become architectural materials in their own right.
